Monday, June 10, 2013

A brief intro about Advertising and Marketing

Since advertising is a form of marketing, I have clubbed these two under one category. Usually though, there are advertising agencies that only deal with advertising whereas marketing is usually a part of any decent sized company.

So marketing and advertising field concerns with promoting a product or person through word of mouth, through sales and marketing campaigns, through TV channels, or newspapers or internet or SMS.

And so, there are a lot of career opportunities within this field like Account executives, copywriters, graphic designers/artists, marketing executives, business development, event management, public relations, corporate communication, online marketing, etc. I am going to explain these in detail in my next posts under this category.

No comments:

Post a Comment